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Ian Herbison Chief Executive Officer Ian began his consulting career with PriceWaterhouseCoopers in the UK before moving to Central and Eastern Europe and working with multinational investors on M&A and privatisation projects, with clients including Unicredit, Allianz and Deutsche Telecom. In 2001 he joined Mmd - the leading corporate communications and public affairs consultancy in Eastern Europe - providing board-level counsel to companies in the energy, mining, steel, telecoms and financial services sectors. He developed and led offices in Croatia, Serbia, Romania, Hungary and Poland before assuming overall responsibility for the Central and Eastern European region. He has directed pan-European campaigns for Visa, Google, HP, Nokia and GE, working with European and global communications directors to set strategy and directing international teams in up to 19 countries to ensure effective delivery in each territory. In 2009 he left Mmd and co-founded Speyside where he is responsible for leading the operational management team while directing a number of cross-border corporate campaigns focusing on corporate reputation management, public affairs and financial PR.
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